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Estefania Casal Campos
Verified Expert in Design
Designer
Estefania is a talented designer who likes to work at the intersection between technology, art, and science. Since 2014 she has been helping popular brands, startups, NGOs, and think tanks tell their stories in the digital realm and connect with their users. Estefania led the design of web and mobile apps and digital experiences for large and small projects across various domains, such as healthcare, financial risk, retail, tourism, automotive, climate change, biodiversity, and equity.
Portfolio
Work Experience
Senior Product and Data Visualization Designer
Cervest
- Owned the visual and interaction design of climate risk products.
- Led working sessions and created user flows and roadmaps.
- Conceptualized and implemented art explorations for future innovation and development and shared the collected data with the business intelligence department.
Product Designer and Data Visualization
Vizzuality
- Developed digital tools and strategies that lead to positive change in the world.
- Created visualizations and insightful experiences to inform users about the impact on biodiversity, climate change, and equality, working collaboratively with a cross-functional team of designers, developers, researchers, and scientists.
- Designed geospatial base maps and interactive visualizations and built design systems and brands from scratch.
- Performed qualitative and quantitative analysis of user research and organized in-person and remote workshops with clients and stakeholders.
UX/UI Designer
Nostro Studio
- Designed native mobile apps for several devices, including Android and iOS, defining the information architecture, user flows, wireframes, and visual designs.
- Handled branding, art direction, experience design, QA testing, and market research. Also, created social network content.
- Worked with a cross-functional team, liaised with clients, and mentored and coordinated junior designers.
UX/UI Designer and Art Director
Vidahora
- Led the company's full rebrand project, redesigning and optimizing UX/UI.
- Built a wireframing system and the visual designs of the mobile and desktop applications.
- Owned branded offline and online communication materials.
UX/UI Designer and Marketing
Glue Digital Agency
- Served as a junior user interaction and user interface designer.
- Developed user flows, wireframing, and user usability tests.
- Produced communication materials for social networks.
Education
Master's Degree in Art Direction in Advertising
University of Vigo - Vigo, Pontevedra, Spain
Bachelor's Degree in Advertising and Public Relations
University of Vigo - Vigo, Pontevedra, Spain
Erasmus Program Exchange in Advertising and Public Relations
University of Klagenfurt - Klagenfurt, Austria
Certifications
Human-centered Design
UC San Diego
Experience
Tools
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